Brand protection on the world’s largest platform.

We offer the most sophisticated brand protection service on the platform where you need it most.

Amazon brings the scale.
We bring the safeguards.

This massive platform demands specialized brand protection.

Amazon’s size creates both opportunity and risk for your brand. Unauthorized sellers, counterfeit listings, MAP violations, and review manipulation thrive in its open marketplace, making enforcement challenging without deep platform expertise.

ThornCrest helps brands regain control with real-time monitoring, AI-powered detection, and legal expertise to protect listings, pricing, and reputation.

Typical problems for brand owners:

  • Open Seller Access - Anyone can list your product, making proactive monitoring a must.

  • Buy Box Fluidity - The seller with the Buy Box wins the sale, often undermining your pricing and reputation.

  • Self-Policing Tools - Amazon gives you some tools, but the burden is on the brand to act.

  • Slow Response Time - Without documentation and precise formatting, claims are often denied or ignored.

What we do.

Brand Protection is our specialty, regardless of where infringements take place. We approach each platform uniquely. We know what Amazon requires and how to present enforcement actions in a way that gets results. Some follow the roadmap. We design it.

1

Real-Time Monitoring & Marketplace Scanning.

We scan thousands of ASINs daily using AI-driven technology to detect:

  • Unauthorized sellers

  • Counterfeit product listings

  • Pricing violations and MAP breaches

  • Listing hijacking and inaccurate content changes

3

Brand Registry Optimization.

We help you get the most from your Amazon Brand Registry account.

If you’re not enrolled, we’ll assist you in qualifying and setting it up properly. If you are, we’ll optimize your enforcement strategy using Amazon’s tools (like Report a Violation and Transparency).

Our Process

Our proprietary tools give you a live dashboard with insights into seller activity, Buy Box ownership, and platform behavior patterns.

2

Legal-Led Enforcement Strategy.

ThornCrest isn’t just a tech company; we’re backed by legal professionals who know how to apply the right pressure.

We send platform-compliant takedown notices and cease-and-desist letters, file brand registry claims, and provide pre-litigation support where needed.

4

Seller Outreach & Escalation.

Our process includes escalating repeat violators and initiating direct communication with sellers to resolve disputes efficiently.

For high-risk sellers, we prepare documentation for Amazon escalation or legal follow-up.

Clients have reported:

Up to 27% Recovery
in lost revenue.

90% Reduction
in unauthorized seller presence within 90 days.

Stronger control over Buy Box ownership and pricing integrity.

Improved customer satisfaction scores and product review quality.

Frequently Asked Questions

  • Our system monitors key metrics such as ASIN activity, Buy Box shifts, pricing anomalies, and seller identities. We flag new or suspicious sellers automatically and provide real-time alerts.

  • We evaluate the seller’s status, document the violation, and send a cease-and-desist letter. If needed, we escalate to Amazon’s infringement reporting system or assist with litigation prep.

  • We use a combination of test purchases, packaging analysis, and review pattern recognition to detect counterfeits. Suspected items are reported to Amazon with full documentation.

  • Yes. Through Amazon’s Brand Registry tools and direct communication with Amazon's enforcement teams, we submit platform-compliant takedown requests on your behalf.

  • We help you through the entire enrollment process and ensure your intellectual property (trademarks, copyright, etc.) is in place to qualify. Without it, your protection capabilities are limited.

  • Absolutely. Clients receive access to a live dashboard showing enforcement actions, resolved cases, seller counts, and open violations—all updated in real time.

Regain control of your Amazon presence.

If unauthorized sellers, counterfeiters, or price slashers are hurting your brand on Amazon, it’s time to take action. ThornCrest offers a proven combination of smart tech and legal muscle to help you:

  • Reclaim revenue

  • Protect your brand’s integrity

  • Reduce support issues and negative reviews

  • Build a scalable enforcement strategy that grows with your business