We offer the most sophisticated brand protection service on the platform where you need it most.
Brand Protection on the World’s Largest Platform
How It Works
Our proprietary tools give you a live dashboard with insights into seller activity, Buy Box ownership, and platform behavior patterns.
1. Real-Time Monitoring & Marketplace Scanning
We scan thousands of ASINs daily using AI-driven technology to detect:
Unauthorized sellers
Counterfeit product listings
Pricing violations and MAP breaches
Listing hijacking and inaccurate content changes
2. Legal-Led Enforcement Strategy
ThornCrest isn’t just a tech company—we’re backed by legal professionals who know how to apply the right pressure. We send platform-compliant takedown notices and cease-and-desist letters, file brand registry claims, and provide pre-litigation support where needed.
3. Brand Registry Optimization
We help you get the most from your Amazon Brand Registry account. If you’re not enrolled, we’ll assist you in qualifying and setting it up properly. If you are, we’ll optimize your enforcement strategy using Amazon’s tools (like Report a Violation and Transparency).
4. Seller Outreach & Escalation
Our process includes escalating repeat violators and initiating direct communication with sellers to resolve disputes efficiently. For high-risk sellers, we prepare documentation for Amazon escalation or legal follow-up.
Why Amazon Requires Specialized Brand Protection
Amazon is the world’s largest and likely its most influential eCommerce platform. While its vast reach offers unmatched opportunity for brands, it also opens the door to rampant unauthorized selling, counterfeit listings, MAP violations, and product review manipulation. The platform's open marketplace model, coupled with third-party seller access, creates a complex environment where enforcement is difficult without deep platform-specific expertise. Don’t get us wrong- we love Amazon! But it’s absolutely imperative that conscientious brands are proactive about protecting their assets on such a massive platform!
ThornCrest’s Brand Protection services are designed to help sellers regain control of their listings, pricing, and brand reputation. We combine real-time monitoring, AI-powered detection, and legal expertise to enforce your brand’s rights and protect your revenue.
What Makes Amazon Enforcement Different?
Open Seller Access:
Anyone can list your product—making proactive monitoring a must.
Buy Box Fluidity:
The seller with the Buy Box wins the sale, often undermining your pricing and reputation.
Self-Policing Tools:
Amazon gives you some tools, but the burden is on the brand to act.
Slow Response Time:
Without documentation and precise formatting, claims are often denied or ignored.
That’s where ThornCrest’s platform-native approach sets us apart. We know what Amazon requires and how to present enforcement actions in a way that gets results.
Amazon Brand Protection
FAQ
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Our system monitors key metrics such as ASIN activity, Buy Box shifts, pricing anomalies, and seller identities. We flag new or suspicious sellers automatically and provide real-time alerts.
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We evaluate the seller’s status, document the violation, and send a cease-and-desist letter. If needed, we escalate to Amazon’s infringement reporting system or assist with litigation prep.
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We use a combination of test purchases, packaging analysis, and review pattern recognition to detect counterfeits. Suspected items are reported to Amazon with full documentation.
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Yes. Through Amazon’s Brand Registry tools and direct communication with Amazon's enforcement teams, we submit platform-compliant takedown requests on your behalf.
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We help you through the entire enrollment process and ensure your intellectual property (trademarks, copyright, etc.) is in place to qualify. Without it, your protection capabilities are limited.
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Absolutely. Clients receive access to a live dashboard showing enforcement actions, resolved cases, seller counts, and open violations—all updated in real time.
Regain Control of Your Amazon Presence
If unauthorized sellers, counterfeiters, or price slashers are hurting your brand on Amazon, it’s time to take action. ThornCrest offers a proven combination of smart tech and legal muscle to help you:
Reclaim revenue
Protect your brand’s integrity
Reduce support issues and negative reviews
Build a scalable enforcement strategy that grows with your business
Let’s start protecting your brand—book a consultation today.